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Marketing > Market Research

Browse through our extensive list of free Market Research magazines, white papers, downloads and podcasts to find the titles that best match your skills; Simply complete the application form and submit it. All are absolutely free to professionals who qualify.

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Social Marketing, Redefined The Death of Organic Reach and the New Customer Data Imperative...
The Quick Guide to Conversation Analytics Traditional call tracking tells you what happens before the phone rings. Conversation Analytics..
Best Practices for a Lead Management Strategy Six steps to figuring out the best process for your organization...
The 5 Worst Things a Creative Can Say This eBook exposes five common phrases that create the illusion of productivity, but are hiding..
The Modern Marketer's Guide to Getting the Most Out of Video This guide is brought to you by Vidyard & Oracle Marketing Cloud...
Sitecore 8: Simplifying the Extraordinary for Integration and Automation Marketers Win customers for life...
BIA Kelsey Report: Why Basic Call Tracking Fails the Local Marketer This report explores the opportunity of Pay-Per-Call marketing and how..
4 Simple Ways to Find Time for Creative Work How to fuel production without killing creativity...
Escape the 9 Levels of Work Hell Does arriving at work feel like walking through the very gates of Hell into an office full of unproductive..
Marketing Continuity: A Strategic Framework for Creating Connected Customer Experiences The marketing landscape has fundamentally changed:..
14 Critical Metrics We Extracted from Phone Calls in Q1 Learn how you can use this data to improve your sales team today...
The Next Generation of Social Innovation When used effectively, social technologies can become the center of an integrated marketing..
3 Must-Do Strategies for Building a Customer-Centric Business The marketing landscape is changing before our eyes. New entrants, empowered..
Calls are the New Clicks: Tapping into the Power of the Phone Calls drive 10x more sales than clicks. But 60% of marketers don't know what..
The Advocate Marketing Playbook Provides marketers with a blueprint from which to build and manage a successful advocate marketing program;..
From Information to Insights: Understanding Big Data Online Never before have digital marketers been blessed with such immense quantities of..
Definitive Guide to User Management This guide explores effective user management strategies and walks through best practices and case..
Forrester's Market Overview: Employee and Customer Authentication Solutions Dive into the trends of the frothy authentication market...
5 Tips to Make Sure That Customers Transact With Your App The Challenge for eCommerce Apps - Keep customers happy and generate revenue...
10 Really Good Reasons To Use Predictive Analytics Here are 10 really good reasons predictive analytics can help your business...
Forrester Report: Benchmark B2B Social Marketing Efforts B2B marketers have embraced social and are generally happy with social’s..
The Book of Wisdom: 5 Essentials for Delivering Personalized Experiences 5 essentials for turning advanced personalization solutions into..
2012 Executive Guide to Marketing Personnel - Free Excerpt In this groundbreaking guide, MarketingSherpa has culled the insights from more..
45 Cool Analytics We Can Extract From Phone Calls Learn about the 45 analytics speech recognition technology can extract from the over 420..
BizBash Helps professionals like you stay on the cutting edge creatively and professionally...
How to Converge Media Three steps to bring together paid, owned, and earned media...
21 Pointers to Sharpen Your Website Learn how to ditch the dull and make your website seriously sharp...
The Plan to Grow Your Business with Effective Online Marketing Learn how to put the power of inbound and content marketing to work...
9 Questions Medical Marketers Should Ask About Call Tracking The healthcare industry depends on phone calls more than any other industry...
10 Metrics for 2013 Marketing Success With this guide, you'll learn which specific metrics you should be measuring in Search, Social, Email,..
BlogNotions Marketers Newsletter: Monthly eNewsletter Featuring Blogs from Industry Experts Receive the BlogNotions monthly email series and..
Milestone CMO Compensation Report From CMO Council Want to know what chief marketers are earning worldwide? Looking to see how you stack up..
Mastering New Challenges in Text Analytics Learn how text analytics can help your organization gain significant, measurable benefits from..
Google Website Optimizer Essential Training - Free Video Training Tutorials In Google Website Optimizer Essential Training, David Booth..
Your Reputation Holds the Key to Deliverability Are your sending practices stopping your emails from getting through?..
To Beat Your Enemy, You Have to Know Your Enemy: 5 Ways Identity Theft Can Occur Discover how you can prevent your fraud and decrease..
The Customer-Centric World Means 'The End' for Traditional Advertising and Marketing Learn the four key strategies critical for customer..
Key Considerations in Selecting a User Management Platform Solution The key to online success today lies in the virtuous circle of acquiring..
Innovative Marketing Strategies in the Retail Finance Industry Learn Five Key Best Practices in Multi-Channel Inbound Marketing...
The Digital Marketing Agency's Guide to Call Tracking Learn how marketers--particularly agencies--are using call tracking to make more money...
When ROI Matters Most, Discover New Marketing Technologies for Displaying Physical Products at Trade Shows Doing more with less, a must read..
The Guerrilla Marketer's Guide to Understanding Online Marketing Tools This white paper explains and evaluates a variety of online marketing..
Marketing Management In A Web 2.0 World A collection of online marketing best practices...
Cross-Channel Marketing Report 2014 - An Excerpt Get insight into the extent to which organizations are delivering orchestrated..
2014 Janrain US Consumer Research: Social Login and Personalization In October 2013, Janrain commissioned Blue Research to assess consumer..
A Buyer's Guide to Affiliate Management Software Performance marketing relies on accurate tracking, hence tracking technology and software..
2012 eCommerce Industry Recap The surprising facts you need to know for your 2013 website strategy...
Mobile, Webmail, Desktop: Where Are We Viewing Email Now? Do you know how your customers are reading your email?..
Social Media, Content and Marketing Tools of the Trade for 2011 Discover new ways to improve your social media productivity!..
Smart Marketing: Marketing Fundamentals During the Recovery Learn valuable lessons on how to fine tune your internet marketing and..
2013 Mobile Sophistication and Strategy Study Mobile is a commercial platform that's outpacing any historical adoption curve. Marketing..
Are You Delivering the Right Messages? Maximize revenue by sending targeted promotions to customers based on events that are important to..
Global Email Deliverability Benchmark Report Nearly 1 in 4 Opt-in Emails never reach the intended inbox...
Why Advertising Through Real-Time Bidding Needs a New Buying Model Read how evolving the buying model to focus on value over cost can drive..
The Sender Reputation Report Do you know the key factors that impact email deliverability?..
How to Use Measurement to Manage Your Industrial/Manufacturing Website as an Effective Sales Channel As an Industrial/Manufacturing..
Forbes.com: Real ROI with Social Infrastructure Find out how Forbes.com was able to unify login options, reach social users, and encourage..
Locating Businesses Most Likely to Puchase Server Virtualization Solutions Technology solution marketers generate higher response rates and..
Customer Analytics: Making Big Data Work for the Marketer Learn the business benefits enjoyed by companies making big data work in their..
The Impact of Business Intelligence on Financial Planning, Budgeting, and Forecasting: Aiding Insight and Confidence In Aberdeen's Financial..
The B2B Marketer's Field Guide To Customer Engagement Leverage customer engagement and advocacy to drive brand, demand and profitable growth...
The Planner -- A Free Strategic Workbook for Growing Your Business with Effective Online Marketing The Planner is the most comprehensive..
CMO Perspectives on Email Deliverability Prosper from CMO insights on email deliverability...
Giving Proper Credit: Data-Driven Digital Marketing & Attribution What is attribution management, and why does it matter for your marketing?..
Call Tracking: Measuring Campaign Effectiveness the Old Fashioned Way How marketers now use call tracking and monitoring to generate..
The Time-Saver Power Point Template: Quick and Easy Website Analysis Various professionals working for an ebusiness need to take on website..
Six Things To Know About Real-Time Display Advertising Discover why an integrated approach to targeting across the entire purchase funnel is..
WebinarReady™: A Step-by-Step Guide to Hosting Successful Webinars Like any good performance, the live webinar should capture attention..
New Marketing Technologies Drive Revenue for Network and Telecom Product Companies Marketers build emotional connections between complex..
5 Best Practices for Analyzing Pricing Data It's time to start using pricing analytics to get actionable information that will improve your..
Link Hygiene: How to Get Your Google Penalty Removed Tips for cleaning up your link profile in order to earn back Google's trust and get a..
Marketing Wisdom for 2012 Real-life stories of success and lessons learned from the MarketingSherpa community...
Making Connections: Understand Your Best Customers to Maximize Results Build better business results and achieve greater return by..
Customer Experience from the Outside In: Tivoli's Customer Experience Director on Customer Journey Mapping Successful customer journey..
Creating Truly Personal Omni-Channel Customer Experiences Customers are more connected and more informed than ever...
Marketing in a Downturn: Recession-Proof Strategies for Smart Marketers In today's economy, how do we effectively use today's marketing..
Meatball Sundae Marketing Research Kit - Includes a Free $8.50 Book Summary Download this kit to learn everything you need to know about..
Decision Management Solutions: Three Steps to Put Predictive Analytics to Work Learn how to operationalize analytics for high return...
Displaying your Physical Products and Delivering a Compelling Customer Trade Show Experience Learn how Marketers use Interactive Product..
Marketech 2009/2010 -- The Guide to Emerging Marketing Technology and Social Media In 2007, MarketingSavant wrote the “MarkeTech..
Content Marketing and the Road to Revenue: Answering the Questions Map content marketing to the buyer's journey and get on the road to..
The Path to Marketing Performance A Marketer's Roadmap: From Reactive to Revenue-driven...
7 Tips for Writing Survey Questions What you need to know to build the foundation of great customer and market research...
 
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